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Branding Quote

Thank you for your interest in working with Word of Mouth

Please fill out the form below and provide all specific details so we can best understand your project. We promise to get back to you as soon as possible!

Business Details

 

Brand Blueprint

1. Brand Purpose:

In 10 words or less, explain the purpose behind your business?




2. Brand Competition:

Name your businesses 3 biggest competitors (include website links if possible). What do you admire about them?




3. Brand Point of Difference:

How does your brand differ and stand out from your competitors?



Brand Pitch



4. What is your businesses specialties?




5. What age group is your business targeting?

0 - 1718 - 3435 - 5051 - 70+


6. Name 3 of your businesses most important core values?



Brand Qualities and Character Traits:

7. Please select which qualities your business aligns closest with?

MasculineFeminineYoungMatureNecessityLuxuryEconomicalExpensiveRuggedRefinedCasualFormalFunSeriousConservativeProgressiveTraditionalContemporaryQuirkyConventionalSafeExperimentalDullVibrantBlack & WhiteColourfulQuietLoudNaturalArtificial


8. Please select 5 words on how you would like your logo to be perceived? (Try to avoid selecting contradictory terms, ie: formal and casual)

AccomplishedComfortableEducationalFormalHip LocalPracticalReliableSophisticatedTrustworthyAdorableCaringConfidentEfficientFreshInnovativeMainstreamPremiumRespectedTalentedUnpredictableAggressiveCasualContemporaryElegantFunInspirationalMethodicalProfessionalRespectfulTechnicalWholesomeApproachableChallengerCredibleEntrepreneurialGlobalIntelligentPassionateProgressiveResponsiveTenaciousWittyArty CheekyCustomer-focusedHard workingInternationalPersonableQualityResults-drivenTraditionalArticulateClassicDetail-orientedExperiencedHeritageKnowledgeablePlayfulSafeTrustedYouthful

Budget

A rough figure will allow us to gain further insight into the project.

 

Deadline

Do you have a timeline for the project?

 

Any other comments or special requests

Explain anything else you think we may need to know.

 

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